# Bendetti GEO

GEO means Generative Engine Optimization.

GEO helps generative AI systems understand, describe and recommend a brand accurately when users ask for products, services or companies in a category.

## GEO is different from SEO
SEO helps a website appear in search results. GEO helps a business appear inside generated answers, comparisons, summaries and recommendations.

## GEO focus areas
- Brand positioning
- Service clarity
- Entity consistency
- Structured descriptions
- Use cases
- Differentiation
- Public documentation
- Markdown resources
- Schema.org
- Citations and authority
- AI-readable content

## Bendetti GEO positioning
Bendetti builds websites and systems so the business can be understood as an entity: who it is, what it offers, where it operates, which customers it serves and why it should be trusted.

## GEO for local businesses
A local business should not depend only on Instagram. It needs structured pages that explain services, products, pricing logic, location, contact paths, FAQs, trust signals and conversion actions.